Use this to create a shorter URL for any page on your site. Shorter is better when it comes to digital marketing - especially for social media where the number of characters may be limited.

Spark location: Settings > Site Settings > Friendly URLs


  • Use the Search box if you already have a long list of URLs and need to find one to edit or deactivate
  • Hover over the pencil to Edit or Deactivate a URL
  • Click Add New Friendly URL to create a new short URL


URL ending - add a backslash [ / ] and the text of your choice to identify the page. Example:

Original URL - this is the page you want the above URL to link to. Example:

This is also a great solution when promoting a specific page on your site on posters, flyers, radio ads, TV ads, and press releases.